Pay for performance programs shake up churches
THORNTON, Colo. — Last month, the people of Big Valley Church noticed their pastor dressing nicer, giving more passionate altar calls and making more frequent appeals for volunteers.
What they didn’t know was that the church board had quietly begun using PayPerform, a program that determines how well a pastor is performing in ministry, how much he should be paid, and at what point he should be fired.
"Carrying out the Great Commission is a quantifiable activity," says PayPerform creator Kevin Dolan. "Public companies don’t tolerate sub-par performance. They oust bad CEOs and reward good ones. Why should churches be any different? Our mission is vastly more important."
Programs like the PayPerform Accountability System use in-depth demographic studies to set targets for a specific church’s attendance, conversions and "capture and retention" rates of visitors. It even determines what the average tithe level should be, based on local giving rates.